London (CNN Business)Uber is aiming to sell its shares for between $44 and $50 each when it goes public on the New York Stock Exchange, according to a regulatory filing released Friday.

On a fully diluted basis, with stock options and restricted stock units factored in, Uber’s valuation would be as much as $91 billion at the top end of its pricing range.
Uber said that PayPal (PYPL) had separately agreed to purchase $500 million of common stock in a private placement equal to the IPO price.
    The pricing reflects a cautious approach by Uber aimed at avoiding the post-IPO trauma experienced by Lyft (LYFT). Shares in Uber’s smaller rival have dropped over 20% since their debut in late March.
    Uber had previously considered targeting a valuation of $100 billion, according to the Wall Street Journal, and some bankers had suggested last year that it aim for $120 billion.
      The final price for the shares will be set in the coming weeks after Uber has a chance to gauge demand from investors. The vote of confidence from PayPal on Friday could help bolster interest.
      The company will list under the ticker symbol “UBER.”

      Read more: https://www.cnn.com/2019/04/26/tech/uber-ipo-pricing/index.html